At up999 we take your privacy as seriously as we take game fairness. This Privacy Policy explains exactly what personal data we collect, why we collect it, how we use it, and the controls you have over it. Please read this document before creating your up999 account.
This Privacy Policy ("Policy") is issued by up999 ("up999", "we", "us", "our") and applies to all personal data collected through the up999 website, mobile interface, gaming platform, sportsbook, live chat, and any other services made available at up999.app (collectively, the "Platform").
up999 acts as the data controller in respect of the personal data you provide to us or that we collect about you in connection with your use of the Platform. As data controller, up999 determines the purposes and means by which your personal data is processed, and is responsible for ensuring that such processing is carried out lawfully, fairly, and transparently.
By registering an account on up999, making a deposit, or otherwise using the Platform, you acknowledge that you have read and understood this Policy and consent to the collection and processing of your personal data as described herein. If you do not agree with any part of this Policy, please do not use the Platform.
Note: This Policy should be read alongside the up999 Terms & Conditions, which are incorporated herein by reference. In the event of any conflict between this Policy and the Terms & Conditions on a privacy-related matter, this Policy shall prevail.
up999 collects personal data in the following categories, depending on how you interact with the Platform:
When you create an up999 account, we collect your full name, date of birth, residential address, email address, mobile phone number, and preferred currency. This information is mandatory — without it, we cannot create or verify your account.
As part of our Know Your Customer obligations under applicable anti-money laundering regulations, we may collect copies of government-issued identity documents (such as your CNIC, passport, or driving licence), proof of address documents, and selfie photographs for facial verification. This data is collected only when required to complete a verification check.
When you make deposits or request withdrawals, we collect details of the payment method used, including JazzCash or EasyPaisa mobile wallet identifiers, bank account numbers for HBL, UBL, and Meezan Bank transfers, SadaPay wallet IDs, cryptocurrency wallet addresses for USDT TRC20 transactions, and masked card numbers for Visa or Mastercard payments. We do not store full card numbers on our servers — card data is processed via PCI-DSS-compliant third-party payment processors.
We maintain records of all deposits, withdrawals, bonuses credited, wagers placed, games played, bet amounts, and account balance changes associated with your account. This data forms part of your account history and is retained for regulatory and dispute-resolution purposes.
We automatically collect certain technical information when you access the Platform, including your IP address, device type and model, operating system version, browser type and version, referring URL, session duration, and pages viewed. This data is collected via server logs and analytics tools and is used to maintain Platform security and improve user experience.
If you contact our support team via live chat or email, we retain records of those communications, including timestamps, the content of your messages, and any attachments or screenshots you provide. This data is used to manage your enquiry and to train and monitor our support staff.
If you use any responsible gaming tools — such as deposit limits, self-exclusion, or cooling-off periods — we record the settings you apply and the dates on which they were activated or modified. This data is used solely to enforce your responsible gaming preferences and is never used for marketing purposes.
| Data Category | Examples | Mandatory |
|---|---|---|
| Registration Data | Name, DOB, email, phone, address | Yes |
| KYC / Identity Data | CNIC, passport, selfie photo | When triggered |
| Financial Data | JazzCash ID, bank account, wallet address | For transactions |
| Transactional Data | Bet history, deposit/withdrawal records | Automatic |
| Technical Data | IP address, device type, browser | Automatic |
| Communications Data | Live chat logs, support emails | When contacted |
| Responsible Gaming Data | Limit settings, exclusion dates | When applied |
up999 processes your personal data for the following purposes:
up999 processes your personal data on one or more of the following legal bases, depending on the specific processing activity:
Withdrawing Consent: Where processing is based on consent, you have the right to withdraw that consent at any time. Withdrawal of consent does not affect the lawfulness of processing carried out before the withdrawal.
up999 uses cookies and similar tracking technologies to operate and improve the Platform. A cookie is a small text file placed on your device by a web server. Cookies enable us to recognise your device, maintain your session, and remember your preferences between visits.
You can manage your cookie preferences through your browser settings at any time. Please note that disabling strictly necessary cookies will prevent you from accessing your account. Disabling analytical or marketing cookies will not affect your ability to use the Platform's core features.
up999 does not sell, rent, or trade your personal data to third parties for their own commercial purposes. We share your data only in the following limited circumstances:
No Sale of Data: up999 will never sell your personal data to data brokers, advertisers, or any third party for independent marketing use. Any sharing of data is strictly limited to what is necessary for the purpose described above.
up999 operates internationally and some of our service providers are located outside Pakistan. Where your personal data is transferred to a jurisdiction that does not provide an equivalent level of data protection, up999 will implement appropriate safeguards — including contractual clauses, data processing agreements, and technical security measures — to ensure your data remains protected to a standard equivalent to that described in this Policy.
By using the Platform, you acknowledge and consent to the transfer of your personal data to servers and service providers in jurisdictions outside Pakistan, subject to the safeguards described above. If you require further information about the specific mechanisms used for any international transfer, please contact our support team.
up999 retains your personal data for as long as is necessary to fulfil the purposes described in this Policy and to comply with our legal and regulatory obligations. The following retention periods apply as a general guide:
Upon expiry of the applicable retention period, your data will be securely deleted or irreversibly anonymised. Where deletion is not immediately practicable due to backup or archival constraints, the data will be isolated and protected from further active processing until deletion is completed.
up999 employs a comprehensive set of technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction, or disclosure. These measures include:
Data Breach Notification: In the unlikely event of a data breach that is likely to result in a high risk to your rights and freedoms, up999 will notify affected users without undue delay, and will notify the relevant regulatory authority within the timeframe required by applicable law.
Depending on applicable data protection law, you may have the following rights in relation to your personal data held by up999. To exercise any of these rights, please contact our support team via live chat or email at [email protected].
up999 will respond to valid rights requests within thirty (30) days. We may ask you to verify your identity before processing your request. We will not charge a fee for handling reasonable requests, but reserve the right to charge a reasonable fee or refuse requests that are manifestly unfounded or excessive.
up999 is strictly an adults-only platform. We do not knowingly collect personal data from individuals under the age of 21. Our registration process includes age verification steps, and we carry out identity checks prior to processing withdrawals to confirm that users meet the minimum age requirement.
If up999 discovers or is notified that a registered account belongs to a person under the age of 21, the account will be closed immediately, all funds will be returned to the depositing payment method following verification, and all personal data associated with the account will be securely deleted in accordance with our retention policy.
If you believe that a minor has registered an account on up999, please contact our support team immediately via live chat or at [email protected] so that we may investigate and take appropriate action.
up999 may send you marketing communications — including emails, SMS messages, and in-platform notifications — about bonuses, PSL and cricket betting markets, new slot releases, and Platform updates, where you have provided explicit consent during registration or subsequently via your account settings.
You may opt out of marketing communications at any time by:
Opting out of marketing communications will not affect transactional communications, such as deposit confirmations, withdrawal notifications, security alerts, and account verification messages, which are sent regardless of marketing preference as they are necessary for the operation of your account.
Responsible Gaming Exception: If you have applied a self-exclusion or cooling-off period to your account, up999 will automatically suppress all promotional marketing communications for the duration of that restriction, regardless of your general marketing preference settings.
up999 may update this Privacy Policy from time to time to reflect changes in applicable law, regulatory requirements, or our data processing practices. The date of the most recent revision is displayed at the top of this document.
Where changes are material — meaning they significantly affect how we process your personal data or the rights available to you — up999 will notify you via email or a prominent in-platform notice at least fourteen (14) days before the changes take effect. For non-material changes, the updated Policy will be published on this page and will take effect upon publication.
Your continued use of the Platform following the effective date of any amendment constitutes your acknowledgement and acceptance of the revised Policy. If you do not accept a material change, you must cease using the Platform and may close your account by contacting support.
If you have any questions, concerns, or requests relating to this Privacy Policy or the way up999 handles your personal data, please contact us in the first instance via our live chat support, which is available 24 hours a day, 7 days a week within the Platform.
For formal written data protection enquiries, you may reach us by email. Our data protection contact address is: [email protected]. Please mark the subject line of your email clearly as "Data Protection Enquiry" so that it is directed to the appropriate team.
up999 aims to acknowledge all formal data protection complaints within 48 hours of receipt and to provide a substantive response within thirty (30) days. Where a complaint is particularly complex, we will notify you of the extended timescale and keep you updated throughout the process.
If you are not satisfied with our response, you have the right to escalate your complaint to the relevant data protection supervisory authority or regulatory body in the jurisdiction applicable to your account.
A quick summary of the controls and rights available to every up999 account holder under our Privacy Policy.
Request a full copy of all personal data up999 holds about you, including your account history, KYC records, and support communications.
Update inaccurate or incomplete details in your account at any time via your dashboard or by contacting our support team directly.
Request deletion of your personal data where it is no longer required, subject to our legal retention obligations under AML regulations.
Object to processing based on legitimate interests and opt out of direct marketing at any time with no need to provide a reason.
Receive your personal data in a structured, machine-readable format for transfer to another service where technically feasible.
Pull back any consent you have given for marketing or optional data processing at any time via your account settings or by contacting support.
Six pillars of our data protection commitment — built for Pakistani players who take their privacy as seriously as we do.
Every byte of data exchanged between your device and up999's servers is encrypted using the same standard trusted by Pakistan's leading banks — HBL, UBL, and Meezan Bank.
Our KYC programme verifies every player's identity before withdrawals are released — protecting you and the wider Platform from fraud and financial crime.
Card payments are processed by PCI-DSS-certified gateways. Full card numbers are never stored on up999 servers — your payment details are completely compartmentalised.
up999 does not sell, rent, or trade your personal data to advertisers, data brokers, or any third party for their own marketing purposes. Your data stays with up999.
Independent third-party security firms conduct regular penetration tests and vulnerability assessments on up999's infrastructure to identify and remediate risks before they can affect your data.
In the unlikely event of a data breach affecting your rights, up999 will notify you without undue delay and report to the relevant regulatory authority within the timeframe required by law.
Now that you know exactly how up999 protects your personal data, join thousands of Pakistani players enjoying instant PKR deposits, PSL cricket betting, and hundreds of live casino games — all on a platform built with your privacy in mind.
By registering you confirm you have read and accepted this Privacy Policy and our Terms & Conditions · up999 is for entertainment purposes only